Elemental — Institutional GTM & Commercial Strategy Advisory
Elemental is an institutional GTM and commercial strategy advisory for digital asset and wealth infrastructure companies.
We advise and support family offices, wealth managers, and funds navigating digital asset exposure across custody, governance, reporting, and market access.
What We Do
- Research: Jurisdiction and infrastructure mapping across custody, fund structures, market plumbing, privacy, and reporting.
- Advisory: Senior-led engagements to define strategy, structure, and operating model for institutional digital asset exposure.
- Build: Selective execution support to turn strategy into systems, workflows, and integrations.
Track Record
- Institutional scale: Led institutional go-to-market and partner strategy supporting the onboarding and management of over $130m in digital assets within regulated structures.
- Market formation: Helped shape and launch early real-world asset platforms, including partner strategy and go-to-market execution.
- Policy and adoption: Contributed to applied research and policy work on digital carbon, real-world assets, and institutional adoption of onchain structures.
Who We Work With
- Family offices and UHNW principals
- Wealth managers and private banks
- Digital asset funds and allocators
- Custody, trading, and reporting infrastructure providers
- Founders building institutional crypto products